Become a Sponsor of Roller Ball 2025

Your sponsorship isn’t just support for an event—it’s an investment in Atlanta’s next generation. The AJ Terrell Jr. Foundation’s Roller Ball 2025 is one of the most anticipated fundraising events of the year, blending culture, community, and purpose. By partnering with us, your brand will be part of an authentic cultural moment while fueling programs that serve thousands of Atlanta youth and families.

Why Sponsors Will Love This Event

Roller Ball 2025 is brand new—but it already has the energy and backing to be one of the most talked-about events in Atlanta’s fundraising calendar. Here’s why being part of the inaugural year matters:

Be First. Be Remembered.
As a founding sponsor, your brand will forever be tied to the launch of a signature event that’s poised to become an annual staple in Atlanta. This is your chance to help define the culture of Roller Ball from the ground up.

A Crowd That Counts.
We’re not aiming for just any guest list—we’re curating a room that reflects the city’s influence and heartbeat. From Falcons teammates and civic leaders to entrepreneurs, influencers, and community-driven families, sponsors will have direct access to Atlanta’s most engaged and culturally connected audience.

More Than a Gala.
This isn’t a dinner table and speeches—it’s a skating experience with professional showcases, ATL’s top DJs, VIP lounges, and moments that will be talked about long after the night ends. Sponsors get to align their brand with something fresh, unexpected, and distinctly Atlanta.

Long-Term Visibility.
Even though the event is one night, your sponsorship lives on through our platform (108K+ followers), media and community partnerships, and storytelling that highlights your support as a key part of the event’s launch.

By sponsoring Roller Ball in its first year, you’re not just funding a night—you’re planting your flag on what will become one of Atlanta’s most iconic annual fundraisers.

The Impact of Your Sponsorship

Every dollar raised through Roller Ball 2025 directly supports the AJ Terrell Jr. Foundation’s mission to empower student-athletes and families across Atlanta.

  • 1,200+ youth served through academic coaching, mentorship, and leadership development

  • 1,700+ families reached through community activations like Crownucopia and Cheesesteaks for Change

  • Expanding reach of the AJ Terrell Jr. Academy to serve 800+ student-athletes by 2026

Your sponsorship fuels this work—and positions your company as a partner in building Atlanta’s next generation of leaders.

Sponsorship TIERS

  • Named Event Sponsor

    Premium VIP lounge access for 10 guests

    Top-tier logo placement on all marketing

    Recognition on Mercedes-Benz Stadium displays

    (including halo screen)

    On-stage speaking opportunity

    Brand feature in recap video & press

    Dedicated social media feature

    Shout-out on V103’s Big Tigger Morning Show

    Event-day sponsor shoutouts

    Meet & Greet with AJ Terrell

    Exclusive merch bundle

    10 general admission tickets

  • Premium VIP lounge access for 8 guests

    Branded activation in general area or

    Lemon Pepper Lounge

    Stadium display inclusion

    Meet & Greet + merch bundle

    8 general admission tickets

  • Premium VIP lounge access for 6 guests

    Branded space in Lemon Pepper Lounge

    Stadium displays + social media mentions

    6 general admission tickets

  • Premium VIP lounge access for4 guests

    Branded table in Lemon Pepper Lounge

    Event shout-out

    Name listed on donor wall and foundation website

    Meet & Greet with AJ Terrell

    4 general admission tickets

  • Premium VIP lounge access for 2 guests Name

    listed on donor wall and foundation website

    Event shout-out

    Meet & Greet with AJ Terrell

    4 general admission tickets

Partner With Us

When you sponsor Roller Ball, you’re more than a logo on a t-shirt—you’re an investor in Atlanta’s next generation and a part of an unforgettable cultural moment.

  • Brand alignment with purpose

  • High-value audience of civic leaders, Falcons players, influencers, and families

  • Multi-channel visibility (event, social, radio, post-event storytelling)